Cloud Computing - The Next BIG Thing

We heard about “Cloud” but have you heard of “Cloud Computing”. For the non-savvy, basically it means virtual servers available over the Internet.

Cloud computing services are provided either by subscription-based or pay-per-use, in real time over the Internet.

But "How does it work for you?"

Imagine being an executive of a company, with the responsibilities to ensure all your employees have the right hardware and software for their jobs. Typical company setting would be one computer to one head count. However, software licenses may not, due to costing. Therefore, you may have to be selective in your purchase decision.

Instead of installing a suite of software on each computer, you can make use of Cloud Computing service. All you have to do, is to run a cloud computing system's interface software. This application allows employees to log into an Internet-based service which hosts all the programs a user need for his job. A simple cloud computing system's interface software is a Web browser.

Remote machines owned by the service provider would run everything from e-mail to word processing to complex data analysis programs.

Think Hotmail, Yahoo! Mail or Gmail; perhaps you may already have some hand-on experience with cloud computing after all. Instead of running an e-mail program on your computer, you are logging onto a Web email account “remotely”. The software and storage for your account doesn't exist on your computer - it's on the service provider's "computer cloud".

Think Now: Cloud computing may be revolutionized the technology era in next few years.

Marketing Campaign

Adapted from Silver Bullet Marketing,

They hoped and believed – erroneously – that they could deploy a single message that would bring them instant fame and fortune.
What they failed to do was to rely on two very helpful friends in marketing: repetition and frequency. Instead of thinking in terms of a campaign, they took what they considered to be their best shot.

So what do you do when you need a silver bullet and don’t feel you have the time to sit down and do some serious planning or the resources to implement an expansive campaign?

Don’t knock social media because you think it is beyond your means, time, or abilities.

I agreed to a certain extend. Frequent emails may create a nuisance rather than having a reminder effect. Then again, a "reactive" message can trigger off a chain of activities, over a boring message without any content.

Use of Social media is on the rise. In my previous post, there's a mention that Facebook is becoming popular. I agreed with the writer that social media is a way to crawl to "other users" but what makes them want to sign up with you? Your content e.g. your website is irrelevant or obscure, should there is a viable business transaction when you fail to deliver your first impression?

Chartering a course is pretty important especially in a management in strategic role. Wouldn't that be the case?

Interesting Statistic from Facebook

"Like us on Facebook", a familar phrase you heard around probably on the Internet. Nowadays, it's becoming very common.

Asiaone.com presented an article called "Facebook Obsession", which shows interesting stats yet true data on how Facebook has garnered attention from users around the globe.

Companies and marketers are no doubt harassing whatever media power it can rein.